You don't need to start over. You need confidence and a few tweaks....
You don’t need to start completely over. I call B.S. on every marketing guru that is selling you a completely new path. Am I saying that a completely new path won’t be successful? Nope. But it will set you back yet again.
You will spin your wheels starting over.
New Name. New focus. New copy for sales pages. New social templates. New freebies. The amount of TIME that it requires is overwhelming. And the truth? You will likely get half way into the NEWness and quit.
We aren’t meant to start over every year. We don’t have endless time to redo, reinvent, and reintroduce ourselves.
I AM THE FIRST ONE TO SAY I DID THIS! I would always start something new. New offer, new pricing, new new new. New is fun. But I have alot of New that is simply unfinished and that I abandoned.
So if things feel off, or your business isn’t making the traction you need...let me tell you what won’t help:
A high ticket course in Instagram template design. No one cares, unless you are a design expert.
A high ticket course on sales funnels. Simple is in, complex is out.
A new platform (unless yours sucks...I have a few I like on my Favs page)
A completely new course that you build from scratch. BTW...long, exhausting static courses are not it. Living courses are where it’s at this year.
Here’s what you do need:
Confidence. Confidence in what you are selling or the path you are choosing. And sitting with your own thoughts or running it by your sister in law at family dinner is not the vibe.
A simple offer. Make it make sense! What do you offer? Say it in 2 sentences that your same sister in law gets. If you can’t do that, then fix it.
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A repeatable system for 3 areas:
Attraction: How do people find you? Doesn’t have to be instagram. But you do need to pick one attraction model.
Top of mind connection: This is not instagram. This is an email list. If you don’t have this started. You must. I have a 5 day kick ass challenge. Be up and running with your list in 5 days. Here
Boundaries and Systems: What can you install, create, automate to make space for yourself. How can you step out of manual tasks? And what tasks can you drop?
Chances are you have all of this in some form or another.
Maybe you are missing one thing here or there. But you likely have most components pieced together. So maybe sitting down and Auditing what you do have, what you can drop and what you may want to add is actually what will move your business forward this year.
I would love to know what your goals are for 2026! What areas you are tweaking and what changes you are making.